The Profitable Private Practice Movement

About EntreMD

EntreMD was founded by Dr. Nneka Unachukwu—known to many as Dr. Una—a board-certified pediatrician, entrepreneur, and advocate for women physicians who want more autonomy, fulfillment, and impact in their careers.

Early in her medical journey, Dr. Una recognized a disconnect between the years of training physicians endure and the limited freedom many experience once in practice. Determined to create a different path, she launched her own private practice shortly after residency, while pregnant, and immersed herself in learning the business skills physicians are rarely taught. That decision transformed not only her career, but her vision for what was possible for women in medicine.

Today, EntreMD exists to help physicians—especially women—build profitable, sustainable businesses that support both their professional goals and personal lives. Through education, mentorship, and community, EntreMD empowers women physicians to step confidently into leadership, reclaim control of their time and income, and design careers aligned with their values.

Dr. Una brings deep empathy to this work, shaped by lived experience as a physician, mother, and entrepreneur. As a two-time bestselling author, Forbes contributor, podcast host, and CEO of multiple seven-figure companies, she is committed to simplifying entrepreneurship and expanding opportunities for women in medicine.

At its heart, EntreMD is about possibility—helping women physicians believe in their capacity to build meaningful, thriving careers on their own terms, and supporting them every step of the way.

About The Profitable Private Practice Movement

The Profitable Private Practice Movement is an accredited educational experience designed to equip healthcare professionals—particularly physicians—with the business clarity and systems needed to build sustainable, profitable private practices in today’s challenging healthcare landscape.

As reimbursement pressures rise and administrative demands increase, many clinicians find themselves working harder while feeling less in control of their practices. This activity addresses that reality by focusing on the foundational business principles that directly impact practice viability, professional autonomy, and long-term success.

What makes this program unique is its practical, physician-led approach. Rather than abstract theory, it emphasizes real-world strategies that help participants identify inefficiencies, strengthen financial oversight, optimize team performance, and improve operational decision-making—all while maintaining a patient-centered standard of care.

Grounded in the lived experience of private practice owners, this activity supports healthcare professionals in moving from reactive problem-solving to proactive leadership. It is designed to meet clinicians where they are, respecting limited time while delivering meaningful, applicable insights.

Ultimately, the Profitable Private Practice Movement empowers healthcare professionals to protect the future of independent practice, align business operations with personal values, and build practices that support both professional fulfillment and life outside of medicine.

How Pinnacle Supported EntreMD Through Joint Providership

Learn at Pinnacle partnered with EntreMD through a joint providership model to bring accredited education to healthcare professionals—without requiring EntreMD to build or maintain its own accreditation infrastructure.

As the accredited provider, Learn at Pinnacle managed the full compliance framework behind the activity, ensuring alignment with national accrediting body requirements. This included reviewing content for balance and bias, managing disclosures and conflicts of interest, overseeing commercial support standards, and developing the Activity Detail Page required for accreditation. Learn at Pinnacle also handled all accreditation documentation, certificate generation, learner evaluations, and reporting to the appropriate accrediting bodies.

This partnership allowed EntreMD to focus on delivering high-quality, mission-driven education, while Learn at Pinnacle ensured every regulatory and compliance detail was met. By leveraging Learn at Pinnacle’s established systems and accreditation expertise, the activity was launched efficiently and compliantly—giving learners access to accredited credit through a seamless, supportive experience.

Through joint providership, Learn at Pinnacle makes accredited education accessible, flexible, and sustainable for innovative healthcare partners like EntreMD.

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